January 14th, 2020
I read a blog post today about how you should pick a business that *you* want to build.

This is a great message, but I think it also has some caveats. Some people (technical ones) don't want to build a business, that, for example, requires sales, or in-person deals. And there are other people that can't do anything technical.

Being an entrepreneur and building a business is about stepping out of your comfort zone and figuring those things out. Because nobody else is going to get it done other than you. You (and your business) must evolve to overcome hard things.

Evolving is life’s greatest accomplishment and its greatest reward.

An avoidance mentality can be good in some cases, but it's also what kills businesses, I think. Or worse, it makes them stagnant.

Maybe I just see it differently, but my favorite part about being an entrepreneur is all the things I learn and how much I level up, and looking back 6 months ago, and thinking "damn, I did that really crazy hard thing and now it just feels normal now".